Inspiring Change

Agnès Varda shooting her first film

We believe there is still a lack of public information on sustainability and on the need to change the way we produce and consume.

There are still insufficient opportunities for people to hear the stories behind fast fashion, see the alternatives, and engage in conversation about more responsible practices.

In order to embrace a new mindset and improve our behaviors, we need to become aware of the uncomfortable truth in the industry and learn about the impact of our choices. Which is why creating awareness and building a community around sustainable products is a decisive step for the Slow Fashion movement.

Art has proven to be one of the most effective instruments for creating change. Film, in particular, has the power to influence the way we see the world and guide us toward a deeper understanding of why change is needed. It can challenge us to think more and to broaden our perspective and engagement with society.

This is why we chose to join ‘Cinema Arta’, a vibrant cultural hub from Cluj-Napoca, in implementing their new Educational Program for young audiences. The program will launch this autumn and is designed to educate and inspire the young people from our region while connecting them with global social and environmental issues.

We are proud to be a part of this and will let you know more about it as the story unfolds.

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